Insights

Ideas for Success: Strategizing through Insights

Our insights reflect our track record of working with startups and enterprises
over the course of the last 21 years

Eliminating the risk of outsourcing

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The Rescue Mission

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Accelerating Successful Digital Transformations
In today’s world, staying innovative and relevant seems to be the hot topic in every boardroom exe…
Mapping the Path to Success with a UX Strategy
If your product were to be launched today, it would probably be one out of the 4,732 others to be [&…
How to Name Your Startup?
Choosing what to name your startup is the first chance to make an impression. On an emotional level,…
Common Mistakes Startup Founders Make
We love first-time founders. They’re focused on creating a better future powered by better ideas. …
How to Prioritize Product Features for Your MVP
“I want it all, and I want it now.”   As a startup founder, you have your idea and a [&hell…
A Step towards Digital Transformation with Remote Design Sprints
A Step towards Digital Transformation with Remote Design Sprints   You start your work day. You…
Team Augmentation in a Post-Covid Economy
Catastrophe can be a catalyst for positive change.   A little over a year ago, we didn’t know…
The Importance of a Visual Framework in the UX Process
Translating User Insights into a Product Blueprint   In our previous blog, “UX Research: How …
UX Research: How Insights Can Help Build a Better Product
There’s an old UX adage that has been repeated many times but still bears relevance.   Yo…
MVP in action
In our piece discussing the “Agile Minimum Viable Product Development Framework,” we touched upo…
Recalibrating for Innovation Success
“The barrier to our future is often the very plans we’ve created to get there.” By now, it sho…
Innovation Miscast
In our continued exploration of the roots of innovation failure in the enterprise, this post has us …
Customer Decision Journey
What do we mean, exactly, when we say, “Back to the drawing board?” It’s an acknowledgement th…
Anatomy of Failure in Ideation Stage
In the world of enterprise innovation, we’ve all heard many times: “fail fast, and fail often.?…
Why Team Integration is a Strategy, and Outsourcing is Not
Pop the Champaign corks! Slice into that celebratory cake bearing your start-up’s logo! Offer some…
Transitioning Beyond MVP Success
Sometimes, success can be harder to swallow than failure. For the founder of a start-up that has ach…
The Agile MVP Delivery Framework for Start-Ups
In Adam Lashinsky’s Fortune Data Sheet, Senior Writer Erin Griffith last month wrote, “I recentl…
Start Right Maintain Focus
“A startup is not just about the idea: it’s about testing and then implementing the idea. A foundi…
Pitfalls on the Innovation Delivery Journey
Digital Disruption and The Pace of Change. If you are deserving enough to hold sway over one of Amer…
Four Stages of Innovation Delivery
“I have not failed. I’ve just found 10,000 ways that won’t work.” Such is the quote most often a…